Leading with purpose

I recently changed my email signature from “Principal” to “CEO.”

It’s a small typographical change but a big mental shift that reflects how much my role as founder of Bramble and Bird has evolved, even in as little as 6 months.

As someone who has often coached others looking to improve their ‘executive presence’ to start first with their own self-talk, it feels right to share the expansion of my own thinking with all of you.

One question that keeps returning is how to define success and to align my business model with the change I want to see in the world. The Bramble team has already grown to include 6 people other than myself and I’m shifting my focus towards a longer view - focused less week to week, or month to month, and more about building a brand that leverages the insane amount of expertise we represent together. But how best to do this in a way that is sustainable and equitable?

As I caught up on the last two months’ of Harvard Business Review articles this week, I was pleasantly surprised by how many felt relevant to questions plaguing me and my clients. See below for some of my favorites.

We solve thorny problems in regulated industries.